According to the World Health Organization, hidden hunger is the deficiency of micronutrients (vitamins and minerals) caused by the poor diet in the West, and according to ENSIN data, about 35% of the Colombian population suffers from it. This problem represents a national problem because it causes serious long-term health problems such as heart disease, autoimmune diseases, mental deterioration, diabetes and cancer.
Taking into account these statistics, our multidisciplinary team of doctors, pharmaceutical chemists, nutritionists and marketers developed PlusFood, a unique formula in the market which contains the daily portion of fruits and vegetables, vitamins, minerals, proteins, amino acids, fats, and fiber. In addition, it contains probiotics and omegas which, according to the latest studies, are essential for good health due to their effect on the microbiota. Plusfood is based on 100% vegetable proteins and superfoods with a high content of antioxidants which are more easily absorbed, it does not contain allergens such as milk, soy, nuts or eggs which guarantees its consumption for the majority of the population.
Now, we will explore each of its components and tell you why we chose it.